MGT assists colleges and universities manage enrollments through the offering of several services. These services include: detailed analyses of trends in applications, admissions, and enrollments by different target demographic profiles of potential students; assessment of perceptions of the institution held by potential students, their parents, high school counselors, and other key constituencies; demand analyses for new program offerings and delivery models; operations analyses of admissions and financial aid offices to improve customer service and efficiency; and development of long-range enrollment projections.